Designer’s Eye: Inspiration for Sonia Knit

Robert Segal, Co-Founder/Designer about his inspiration for the Sonia design:

“I was inspired by artist and textile designer Sonia Delaunay, who was amongst the avant grade movement of the 1920’s- 1930’s in Paris. I love how she applied her bold abstract painting style to fashion. Delaunay really transcended pattern that enveloped the human form and dresses. Her style had great spontaneity and rhythm bringing the geometry to life, which is not easy to do. Her style was a forerunner to that of Marimekko later in the 1950’s.”


“I became aware of her work through a book given to me by family friend and designer Torben Orskov when I was in high school. It was a real eye opener for me and own work at the time. Seeing how a painting could adapt to a textile and that form and color could be the strong message behind a design. I always had a desire to make a pattern that captured this feeling and in this case of  the Sonia design, I used cut paper to make the composition/ color blocking effect. The final outcome was Alicia and I creating a bit more structure and composition for the knit blanket. As a blanket, I love how it can read differently just by the way it is folded or draped on a chair.”